PONCHO / APPLE - PLANET OF THE APPS
Simple enough brief. Get Poncho, a weather app, onto the new Apple show, Planet of the Apps. A sort of Shark Tank meets The Voice for apps. . We made the cutest audition film. Trained the founders of Poncho how to deal with a TV show and crew and then to pitch to Lightspeed Ventures (funders of Snapchat amongst others). The result: Gwyneth Paltrow picks us, becomes our mentor for 10 weeks (she was very smart and very lovely) we get to the final and win $2m in funding. Yes - two million dollars for a cute cat that sends you a personal weather forecast and gif every day. That’s Silicon Valley.
PONCHO FACEBOOK MESSENGER BOT
Poncho, a weather app, was asked by Facebook to be one of the first bots to launch on FaceBook Messenger. Working directly with the Facebook developers we launched our bot live on stage with Zuck at their Developers Conference. Pretty Big Deal. Our weather bot cat went on to be the most successful and well liked bot on the platform with over 50% retention rate after 7 days. It was the first bot that people actually loved.